In recent times, many believe that childbirth primarily means a caesarean delivery. However, normal deliveries—or safe cesarean deliveries when medically required—remain the healthier and more beneficial option, said Dr. Abhinay, CEO, KIMS Group of Hospitals. He shared this message as the chief guest at the grand finale of the ninth season of “Mrs. Mom,” an initiative conducted for nine years by the Dr. K. Shilpi Reddy Foundation and KIMS Cuddles Hospital to raise awareness about safe childbirth. The finale took place under the leadership of Dr. Shilpi Reddy and her foundation.
Empowering Expectant Parents Through Education and Support
This unique program offered expectant mothers a platform to learn about the challenges and joys of motherhood. A total of 220 couples registered for the ninth season, and 57 couples qualified for the grand finale. Dr. Abhinay congratulated all participants and highlighted that motherhood is a beautiful experience that both parents should cherish.
He also stressed the crucial role fathers play—not only in caring for their pregnant wives but also in preparing for the baby’s arrival. When husbands provide emotional and physical support, the journey of motherhood becomes significantly more joyful.
Reinforcing the Importance of Natural Childbirth
Addressing the gathering, Dr. K. Shilpi Reddy, Clinical Director, Obstetrics & Gynecology, KIMS Cuddles, said, “Along with promoting normal deliveries, this program aims to revive the greatness of the family system.”
She explained that the initiative covered 70–80 essential topics, including diet, lifestyle guidance, pregnancy care and future parenting. According to her, widespread education equips new parents and helps them share these learnings across their communities.
Dr. Reddy highlighted prevailing misconceptions about normal delivery, particularly the fear of labour pain. She reminded attendees that most deliveries in earlier generations were normal, but multiple factors have contributed to the rise in caesarean procedures.
She added, “Childbirth is a natural process and should be allowed to happen naturally. Among previous participants, 85% experienced normal deliveries. Awareness is essential to reverse misconceptions and encourage natural birthing practices.”
Introducing Mrs. Mom Got Talent: A New Celebration of Parenthood
As per the press release, this season introduced an exciting new segment—“Mrs. Mom Got Talent.” All 220 participating couples showcased their talents, and winners were selected in categories including Best Dancer, Chef, Comedian, Mimicry Artist, Singer, Artist, and Vlogger. Each couple participated in up to two categories.
Showcasing Meaningful Messages on Parenting and Childbirth
On the grand finale day, 57 couples walked the ramp, presenting thoughtful messages on pregnancy, childbirth and child upbringing. These presentations aimed to inspire future generations and encourage informed parenthood.
Celebrating the Winners of Season 9
At the KIMS Cuddles Mrs. Mom Season 9 Grand Finale, Payal and Akshay Rathod from Delhi won the title. Nagalatha–Ajay secured first runner-up, while Nandini–Harsha emerged second runners-up.
The winners will receive a free delivery service under the supervision of KIMS Cuddles, Kondapur. Gifts were also awarded to the runner-up couples.
Winners of the Mrs. Mom Got Talent segment were selected across all talent categories, strengthening the celebratory spirit of the event.
A Pan-India Initiative Spanning Three Major Cities
Mrs. Mom Season 9 was conducted across Hyderabad, Mumbai and Bengaluru with the support of CryoViva. The ninth edition ran for nearly one month, beginning on November 9. Through education, celebration and community participation, the program continued its mission of promoting safe childbirth, informed parenting and stronger family support systems.